Choosing between Medium and WordPress and Blogger as your blogging platform can be quite a difficult task. Hopefully, this would put the war between Medium vs WordPress vs Blogger to an end, forever.
What is Medium?
Most of us knows what WordPress and Blogger is because they have been here for a long time. Medium, however, is a relatively new player here. So what is Medium? As per the about page on Medium, it "taps into the brains of the world's most insightful writers, thinkers, and storytellers to bring you the smartest takes on topics that matter. So whatever your interest, you can always find fresh thinking and unique perspectives."
You can write, and publish articles on Medium, just like Blogger and WordPress. That might sound a little confusing, so is Medium a platform or a publisher? The answer is, it is both! You can write an article on Medium and use it as a platform, you can also use it as a Publisher to showcase your content to millions on it's network. That sounds exciting, doesn't it?
How does Medium work?
Anyone can browse on Medium, and read articles published here. But if you want to write and post something, you'll need to sign up. Once you have an account, you'll encounter some limited setting options, but really the only two things you'll want to do are write a story or create a publication. There are certain restrictions however, like to read beyond a certain number of articles you need to become a paid member. Although, this restriction can be bypassed pretty easily.
So what's the difference between Medium and WordPress and Blogger?
Nothing. They are all the same, if you want a bird's eye view of it. But if you want to dig deeper, I would say, a lot! WordPress and Blogger should primarily be used as blogging platforms, Medium should primarily be used as a publishing platform where you can promote your content. It's pretty easy actually, once you sign up you would get an option to either write a story or import one. I usually use the second one, import my #TechGeek content over there, write a gist of the article, and then create a "read more" link which points to my site.
This redirects viewers on Medium to my blog, it also gives me good backlinks.
How does it gives me backlinks?
Most would say that the links Medium provides are NoFollow links, but I add my own links in the "read more" anchor text which gives me a DoFollow backlink. I guess these 2 are the biggest incentive of using Medium.
So what are you waiting for, start creating your own blogs on Medium. If you want your own Medium widget, it's right here.
